QR Code Haircuts for ONEXONE – Interview iMedia Summit

Here is an interview I did with Bethany Simpson from iMedia Connection at the iMedia Agency Summit in Phoenix. We discussed the #ScanYYC campaign we were happy to be a part of putting together.

How it works:
When the QR haircut has been scanned, audiences will be prompted to make a $5 donation by text message or credit card. In return for their support, participants will receive free REDKEN products, exclusive mobile coupons at Edges Salon & Spa locations and be entered into a mobile contest with further Edges Salon Gifts.

To show support & donate: ensure mobile device is equipped with a QR code scanner. To download a QR scanner, text the word ‘SCAN’ to the 5-digit number 70734

About these ads

About Kent Speakman

Kent Speakman is a producer & entrepreneur who is experienced on both sides of the camera, for the big screen, small screen and the second screen. Examiner.com has called him one of the most influential entrepreneurs in the entertainment industry and has won the iMedia Entertainment Marketing Award for best digital campaign. He writes for trade publications, speaks at conferences and film festivals as well sharing knowledge through media interviews.
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