“District 9” – Did it deliver?

This is a quick blog on “District 9” – A friend of mine on Facebook who works for a large (OK Very Large) Studio commented that no females she knows liked the movie. It spawned some interesting thoughts and I wanted to share them.

First of all, I thought the film was not only action packed, but also very emotional! I thought that the synergies between the treatment of refugees in real life and the alien’s in the movie drew an emotional connection with the audience…. A father’s drive to protect and care for a son… prejudice and segregation against those which we don’t understand…. The themes were layered and brought out in a way I haven’t seen without the use of a crutch that most of these core emotional drivers (in Film, or war) such as religion are usually relied on. Great film, fantastic marketing rollout, they understood the audience, but you (my friend) are right – by having a stronger female lead (Christopher perhaps in a motherly role???) it might engage both sexes on a deeper level. Perhaps Christopher should have had a wife protecting the little prawn and that should have been the partner rather that the other one that got killed.

Lots of action… what do you think? Please share some comments!

Here is the question… How could the film have engaged females and still delivered the storyline and had the impact it did for the male (and likely – Target) audience? (or did it engage the female audience?)

By the way – I loved the film. 100% it delivered for me.


About Kent Speakman

Kent Speakman is a producer & entrepreneur who is experienced on both sides of the camera, for the big screen, small screen and the second screen. Examiner.com has called him one of the most influential entrepreneurs in the entertainment industry and has won the iMedia Entertainment Marketing Award for best digital campaign. He writes for trade publications, speaks at conferences and film festivals as well sharing knowledge through media interviews.
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3 Responses to “District 9” – Did it deliver?

  1. Timothy Speakman says:

    I personally thought the film was amazing I related a lot of it back to the holocaust and what happened with the jews. As for why woman wouldnt like it. I think it was a bit to science fiction for some woman. I think if they would have drew out a bit more story between the man and his wife and really make you feel the connection that this man loves his wife and tell more of the story of what his wife is going through then maybe they would have had someone to connect with. There really was not any strong female character for the girls to connect with.

  2. Tish Kee says:

    One woman’s perspective…
    District 9 delivered. Definately a man’s movie (guns, technology, sci-fi aliens called prawns and violence). But the quirky Wikus – sweetie man…what a character. Overcoming segregation by suddenly becoming one of the outcast, forming unlikely friendships, a dangerous mission to save his life, and a showdown to the end against his archenemy. I was on the edge of my seat. Laughed out loud a few times too.

    Absolutely, there was less for most women to relate to…other than rooting for the hero and connecting with Wikus, Christopher and his son?
    I do agree, perhaps if there were a strong female alien in the mix more women would ‘feel’ the movie and the characters. However, the flower at the end – I do believe was for the ladies. Who knows what will be in the sequel?

    Loved that it was filmed in South Africa, with and by South Africans! Adds to the uniqueness of the movie….

  3. Kamila says:

    I’m a woman and I thought the movie was fab!
    Honestly, District 9 was a great movie because it didn’t have the stereotypical romantic plot that Hollywood just can’t help but always include in movies. It had a great story line with fantastic action, a bit of sentiment, good humour, and impressive acting (Prawns including). I disagree that there should have been more female roles, after all this wasn’t Bridget Jones Diary. Gals just need to harden up and appreciate District 9 for what it is, a great flick. For those ladies who did like it, you have great taste!!

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