iMedia Brand Summit – Loews Coronodo Beach Resort, California

The iMedia Brand Summit in Coronado California was a great 3 days of learning, networking and great discussions. iMedia does a fantastic job of brining together a great mix of speakers, brand marketers, and industry leaders from all aspects of the digital marketing community. I had the pleasure of making the trip with Tom Short, Rare Method’s President.

The weekend was framed around the theme of “Online Branding in Stormy Times”. It was kicked off with Sarah Fay welcoming the attendees and encouraging everyone to contribute to the group, gain valuable insights from the knowledge of important members in the digital marketing world and help determine the way forward for some of the biggest brands in America.

Over the course of the Summit, I had the chance to attend a variety of speakers, eat and drink with digital marketing mavens, “Speed Date” with over 60 of the worlds leading brand managers, and join in on a town hall style discussion on the future of branding online.  I also met a few folks who came up with some of my all time favorite online campaigns!

All though we may be going through some stormy times – the future is looking good! No one needed to put rain jackets on all weekend; It was also smooth sailing when we head out for a tour of the bay on my friends 60′ yacht. We had a great discussion on the future of their new brand, and its going to be a tasty one! I am glad we have a chance to help them with it.

At the end of the day – the summit was great. Lots of new insights were gained, new friends made, and themes that we believed were confirmed to be true. Thanks again iMedia! I will break out some additional thoughts and share some insights over the next few days.

Join me on Facebook – http://www.facebook.com/kentspeakman and feel free to take a look at some of the pictures from the event and others!

Kent

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About Kent Speakman

Kent Speakman is a producer & entrepreneur who is experienced on both sides of the camera, for the big screen, small screen and the second screen. Examiner.com has called him one of the most influential entrepreneurs in the entertainment industry and has won the iMedia Entertainment Marketing Award for best digital campaign. He writes for trade publications, speaks at conferences and film festivals as well sharing knowledge through media interviews.
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